There’s no doubt that our smartphones have become essential to the way we live. Not only are they fundamental to how we communicate, learn, and purchase, they are our entertainment, our alarm clock, our calendar, and our virtual assistant. Despite...
Ever wonder what makes certain successful brands instantly memorable to consumers? Is it an eye-catching logo, a snappy tagline, a clever campaign, or is it all of these and more? One hint is that a successful brand’s public face is...
Today more and more brands are adding video to their social media marketing programs. Brands with a broad social media footprint (such as Facebook, Twitter, Instagram, and YouTube) are finding that video is not only a perfect way to build...
