CREATING SOMETHING COOL
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ALTA approached Mighty 8th to reshape its company brand. Their brand felt dated and inconsistent with the innovative products they were creating. The Mighty 8th team came to the table with a custom typographic brand that was unique to ALTA and also could be used to showcase their primary product—the EXPERT unit. We also gave the brand a face, although it’s quite hairy—a fun-loving YETI. He will be featured at trade shows, in a commercial campaign, and wherever his commanding presence is needed.
SERVICES
- LOGO DESIGN
- BRANDING
- COLLATERAL
- ILLUSTRATION
- WEBSITE
- YETI CAMPAIGN
- SOCIAL MEDIA
- VIDEO
- SEM/DISPLAY NETWORK
BRANDING
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ALTA’S MANTRA
ALTA is a family owned and operated company committed to the diligent development of refrigeration systems that work on time, every time. They proudly offer their partners a hands-on approach with equipment that is made in the USA, designed to meet their needs, and built to last. With ALTA’s “every day and twice on Sunday” mindset, customers know they can rely on the products, and the people, that have earned the ALTA name.
WEBSITE DESIGN
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DESIGN & ILLUSTRATION
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VIDEO
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ALTA has built a company based on high moral values and visionary innovation. They are pioneers in their industry. Mighty 8th focused on telling these stories through a series of documentary style videos below.